Press Enter to Search

stories build belief

Storytelling is how we articulate the brand in human terms. It reveals the relevant and compelling connection between a brand and its customers. And it sparks belief that ultimately changes behavior. As marketers, we can choose to make the story interesting and informational, or we can decide to make it epic.

BioPharma agencies are asked to manage a sequence of research assignments, marketing strategies, and communication tactics that will deliver the best brand experience for their clients. But even when all the boxes are checked, gaps exist that harm brand continuity and dilute messaging as projects are completed to fill communication channels. That’s because agencies are fighting ingrained methodologies, or working within siloes with a blueprint that forgets the most important asset the brand has – its story. In pharmaceutical marketing, brands can’t afford to lose momentum that way.

 

feature-framework

 

the epic framework

Our network of experienced writers, strategist, designers and digital marketers are award-winning, respected pros. Problem-solvers who understand the challenges and insights to go beyond the expected.

Most of us have run agencies, managed strategic firms, led research initiatives, and navigated the creative process to reach higher outputs for the brands we serve.

open voice

This is our collaborative way of managing your team that continuously collects inspiration and drives innovation via our network of marketers, designers, clinical specialists, researchers and content strategists. People who know pharma best. And problem-solvers who bring fresh thinking to our clients in important areas like insight mining, sales optimization, branding, communication planning, and digital.

See the Storytellers that make this happen »